This flyer started off the typical way at first, with the girl blah, blah, blah... and I wasn't really feeling it. When I'm not really feeling something the client usually doesn't feel it either. So I sent the client a draft and they said take the girl off, just leave the logo. But just the logo wouldn't be very interesting. Somebody holding the logo would be more interesting I thought. The hand coming out of hot molten LAVA is even crazier.
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